Video goes viral, sales still suck

In Uncategorized on August 4, 2011 by reibroker Tagged: , ,

It would be difficult for me to say with any verifiable accuracy how many people have asked me if I could make their product go viral. Likewise it would be difficult to number the times I have seen an advertisement for someone who will make my product go viral.

Now that we have viral experience (I created in 2006 and it did not by the way) we can begin to look at experience instead of theory. What is viral really worth?

Amplify’d from

Old Spice Is Killing It on YouTube Again, but Sales Are Down Double-Digits

But to echo the question in the comments section of nearly any story about Mr. Mustafa: Has he really sold much Old Spice?




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